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Description
This module provides students with concepts and skills to plan and operate new shared mobility and transport businesses and systems, as well as to make changes to existing systems. The module covers
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Governance and Business Management Cluster
- Governance: Policy impact on business landscape, Setting KPIs for operation subcontracting听
- Business Models (How can we bring paradigm shift?): Company Business Models, MaaS
- Profitability and Yield Management
- Technology Innovation and Change Management: Cultivating innovations and Adaption of emerging technologies by existing systems
- Shared Mobility as Enablers: Dial-a-ride, on-demand transport in rural areas
- (formative assessment session)
Analytics and Design Cluster
- Designing systems 1: Demand development and facilitation
- Designing systems 2: Data-driven performance measurement and operation plan & design
- Designing systems 3: Integration, optimisation and reach-out
Presentations
Learning Outcomes
Students will be able to
- Identify and critically appraise opportunities to create new shared-mobility systems and services
- Identify and critically appraise opportunities to change the ways existing shared-mobility systems and services operate
- Formulate a strategic vision for shared-mobility systems and services, taking into consideration wider economic, social and technical environments and opportunities.
- Develop and implement business and operation plans for new or upgrades of shared moblity and transport systems.听
- Apply system thinking processes in the business and operation plan development
Appraise developled plans with quantitative or/and measurable arguments听听
Reading List:
There is no material on which the module contents are exactly based. Students may find the following materials could be useful.
- Atrill D, McLaney E, 2017, Accounting and Finance for Non-Specialists, Pearson:London
- Cole S, 2005, Applied Transport Economics: Policy, Management and Decision Making, Kogan Page
- Gubbins EJ, 2002, Managing Transport Operations, Kogan Page
- Tumlin J, 2012, Sustainable Transportation Planning: Tools for Creating Vibrant, Healthy, and Resilient Communities, Wiley
- Ward D, Begg D, 2016, Economics for Business, McGraw-Hill Education
- Lecture notes will be provided in each lecture
Module deliveries for 2024/25 academic year
Last updated
This module description was last updated on 8th April 2024.
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